I love New York Keyring Teddy Bear. Free UK shipping. Lovely, cute, brown teddy bear keyring, with a printed t-shirt from New York. The words on the t-shirt reads ‘I Love New York’. A lovely and very popular gift for children and adults alike. The bear has a removable t-shirt for washing. Due to the small parts of the keyring in the bear, it is only suitable for ages of 3 +.
Size of the I love New York Keyring Teddy Bear, is 9cm, head to toe.
In 1976, William S. Doyle, Deputy Commissioner of the New York State Department of Commerce hired advertising agency Wells Rich Greene to develop a marketing campaign for the State of New York. Doyle also recruited Milton Glaser, a productive graphic designer to work on the campaign and create a design based on Wells Rich Greene’s advertising campaign. Glaser’s initial sketch to accompany the agency’s “I Love New York” slogan was conceived in a taxi. It comprised the letter I and a heart shape, followed by NY, all on the same line. As the idea developed, he decided to stack the I and the heart shape on a line above the NY characters, later stating that he may have been “subliminally” influenced by Robert Indiana’s LOVE pop art image.
Glaser expected the campaign to last only a couple months and did the work pro bono. The innovative pop-style icon became a major success and has continued to be sold for years. In the popular mind (though this was not the original intention), the logo has become closely associated with New York City, and the placement of the logo on plain white T-shirts readily sold in the city has widely circulated the appearance of the image, making it a commonly recognised symbol. Glaser’s original concept sketch and presentation boards were donated by Doyle to the permanent collection of the Museum of Modern Art, New York.
I love New York Keyring Teddy Bear, is part of our range of New York teddy bears, to see more, click here.
Shipping is via Royal Mail Small Parcel, Tracked 48hr service, with 24hr Tracked available. International Tracked shipping is also available.
